일전에 이벤트 소식을 알려 드리는 포스팅에서 "HP 파빌리온 데이"를 소개 해 드린 적이 있습니다. HP를 사랑해 주시는 고객분들의 성원에 보답하고자 히어로즈와 롯데 경기에 초청했었던 이벤트죠.
어제 경기가 있어 저도 카메라를 들고 목동 야구장을 찾았답니다. 프로야구를 좋아하는 야구팬의 입장에서 HP가 히어로즈를 후원한다는 소식이 무척 반가웠었는데, 이렇게 파빌리온 데이를 통해 직접 현장에 가보게 되었네요. 야구를 보면서 히어로즈를 후원하는 HP의 이야기들을 자세히 들려 드리고 싶다는 생각이 들어 포스팅을 해봅니다. ㅋ
이제 HP 히어로즈가 되는 건가?
저도 처음 소식을 접했을 때, 이런 의문이 생겼는데... 답은 '아니요~'입니다. 서울 히어로즈는 창단 당시 우리담배라는 회사를 메인 스폰서로 시작을 했는데, 여러분이 알다시피 자금적인 사정으로 후원을 중단하게 되었죠. 이후 히어로즈는 메인 스폰서없이 여러 개의 서브 스폰서를 두는 '팀스폰서쉽'형태로 구단을 운영하게 되었습니다. 하지만, 자금난에 힘들어하던 히어로즈는 휴식시간을 이용해 방송출현을 하는 등 불안정한 운영을 할 수밖에 없었다고 하네요. 사실 제가 응원하는 팀은 따로 있지만, 국내 야구를 사랑하는 야구인으로서 매우 안타까웠답니다. 그리고 이런 어려운 상황에서 이번 시즌 보여준 히어로즈의 활약상 때문인지 점점 애정이 가는 구단이기도 하구요.
다시 본론으로 돌아와서 이렇게 팀 스폰서를 두는 히어로즈에 한국HP PSG가 서브 스폰서로 참여하는 것입니다. 그래서 HP 히어로즈는 안 되는 것이죠^^ 하지만 단순 광고가 아닌 유니폼과 헬멧에 HP PAVILON을 새겨 넣는 등의 조건으로 스폰서쉽을 맺는 것입니다.
HP PAVILION 로고가 부착된 모자를 쓴 선수들 (출처: 히어로즈 홈페이지)
히어로즈를 후원하는 팀스폰서 (출처: 히어로즈 홈페이지)
하나의 구단이라도 더 생겨 한국야구가 발전하길 바라는 팬으로서 한국HP PSG의 후원은 정말 잘한 일 같습니다. 아~ 참고로 말씀드리면 HP로고 밑에 '파빌리온'이 함께 들어가는 것은 이번 후원은 HP 기업 내의 여러 그룹 중에서 PC 및 개인 디바이스를 총괄하는 PSG(Personal Systems Group)이 주관하기 때문입니다. 그리고 파빌리온은 HP가 주력하는 PC브랜드이구요.^^
하지만 한국HP PSG의 히어로즈 후원은 이번 시즌까지 계약한 단기 후원이라고 하네요. 그래서 다음 시즌에도 히어로즈 유니폼에 HP가 붙어 있을 지는 미지수라고 합니다. 이번 스포츠 스폰서쉽 마케팅은 한국HP에서 처음 시도한 것이라고 합니다. 현재 야구팬들의 반응은 HP의 후원을 무척 환영하는 것 같습니다. HP의 인지도나 좋은 이미지 구축에도 많은 영향을 준 것 같구요. 개인적으로 다음 시즌에도, 그다음 시즌에도 HP의 로고를 한국 프로야구에서 볼 수 있었으면 좋겠네요.^^
아무튼 히어로즈도 HP도 한국 프로야구도 화이팅! 입니다!!
어제 있었던 "히어로즈와 함께하는 파빌리온 데이"의 현장 사진들을 소개 해 드리면서 이번 포스팅은 마무리하겠습니다. ㅋㅋ 참고로 이날 경기는 [히어로즈 5 : 롯데 1]로 끝났습니다. 롯데에게 플레이오프를 확정 지을 수 있는 중요한 경기여서 그런지 목동야구장은 평일인 게 무색할 정도로 만원 관중을 이뤘답니다. ㅋㅋ
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With haviun so much content do you ever run intfo any problems of plagorism
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I'm really enjoying the design and layout of your website.
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댓글을 달아 주세요
아놔~~~~ㅜㅡㅜ
2009년 09월 23일 14시 33분응모권 어디다 넣는지 몰라서 그냥 들고 왔는데....
풍선 나눠주는곳에서 했군요..흑흑...졌지만 야구잼있게 잘보고왔습니다.
조만간 포스팅도 하겠습니다..ㅎㅎ
ㅋㅋㅋ 응모라는게 걸릴 확률이 낮아 기대하게 되지는 않지만..
2009년 09월 23일 14시 40분막상 안하면 찝찝한...ㅋㅋ
야구 보셨군요.. 롯데가 져서 마음 아프셨겠어요 ㅡㅜ
ㅎㅎㅎ 턱돌이 아무리 봐도 귀엽네요.^^
2009년 09월 23일 14시 40분HP 스탭 명찰걸고.. 턱돌이랑 사진 찍으려고 했는데..
2009년 09월 23일 14시 41분참... 쉽지 않더군요..
나름 인기인이 되버린 턱돌군..ㅋㅋ
롯데팬이지만 어려운 여건에서도 고군분투하는 히어로즈팀이 안타깝습니다. 올시즌 후에 든든한 메인 스폰서가 들어서기를 바랍니다. HP가 그 역할을 해 준다면 더 좋겠지요? 그러면 HP 노트북 구입을 강력하게 검토해봐야 겠네요~~~
2009년 09월 23일 14시 44분역시 야구팬들의 마음은 한결같다는 생각이드네요.
2009년 09월 23일 14시 47분저 역시 응원팀에 상관없이 8개구단이 안정적으로 야구를 했으면합니다.
ㅋㅋ
곰팬이지만 HP의 히어로즈 지원이 반가웠습니다.
2009년 09월 23일 18시 06분내년, 내후년에도 히어로즈 지원이 계속되었으면 좋겠더군요.
덧:다음뷰 추천을 눌렀는데 다음쪽이 이상한지 추천 반영이 안되네요;;;
ㅋㅋ 추천해주셔서 감사합니다.^^
2009년 09월 24일 09시 38분서울 곰의 플레이오프 시즌 선전을 기원합니다~~
HP의 히어로즈의 후원.. 보기 좋네요. 히어로즈가 내년에는 메인 스폰서를 찾았으면 좋겠습니다.
2009년 09월 24일 14시 29분남도향님 반갑습니다.
2009년 09월 24일 15시 17분블로그가 참신하네요^^ 맛깔스러운 블로그가 되셔서 전라남도 농수산물의 콘텐츠 메카가 되길 기원합니다~ㅋㅋ
하아 메인스폰서가 어여 생겨야할텐데!!
2009년 09월 24일 23시 32분야구팬으로서 히어로즈! 파이팅입니다!
아자!!!
가츠님도 야구 팬이시군요^^
2009년 09월 25일 09시 39분가츠님도 파이팅이요~ㅋㅋ
저는 LG와 타이거즈를 좋아했는데 요즘은 무당파입니다. ^^
2009년 09월 25일 23시 02분핫... 무당파시군요.
2009년 09월 28일 08시 50분그나저나 탐진강님을 PAVLO에서 뵙게 되서 무한한 영광이네요.ㅋㅋ
...........*^l^*..........
2009년 09월 27일 02시 17분벼 베는 초생달
송편 담는 쟁반달
가져담는 사랑 손길
한가위 저~달처럼
사랑으로...
기다림에
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2017년 04월 26일 21시 17분You actually make it seem so easy with your presentation but I find this topic to be actually something which I think I would never understand.
2017년 04월 27일 19시 39분It seems too complex and very broad for me. I am looking forward for
your next post, I'll try to get the hang of it!
We are a bunch of volunteers and starting a new scheme in our community.
2017년 04월 30일 03시 09분Your website offered us with helpful info to work on.
You've performed an impressive task and our whole community will be grateful to
you.
With haviun so much content do you ever run intfo any problems of plagorism
2017년 05월 07일 21시 51분or copyright infringement? My site has a lot of completely unique
conntent I've either authored myself or outsourced but it appears a lot of it is popping it up all over the internet
without my agreement. Do you know any methods to help protect agaist content from being ripped off?
I'd truly appreciate it.
With haviun so much content do you ever run intfo any problems of plagorism
2017년 05월 07일 21시 52분or copyright infringement? My site has a lot of completely unique
conntent I've either authored myself or outsourced but it appears a lot of it is popping it up all over the internet
without my agreement. Do you know any methods to help protect agaist content from being ripped off?
I'd truly appreciate it.
I'm really enjoying the design and layout of your website.
2018년 04월 02일 11시 41분It's a very easy onn the eyes which makes itt much more enjoyable for me to come here
and visit more often. Did you hire out a designer to create your theme?
Fantastic work!
I'm really enjoying the design and layout of your website.
2018년 04월 02일 11시 42분It's a very easy onn the eyes which makes itt much more enjoyable for me to come here
and visit more often. Did you hire out a designer to create your theme?
Fantastic work!
I tyink this is one of the most important
2018년 04월 03일 01시 21분information for me. And i'm glad readeing youhr article. But wanna
remark on few general things, The sjte style is perfect, the articles is really grerat : D.
Goodd job, cheers
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2018년 04월 18일 11시 56분i'm happy reading your article. However want to statement on some
normal issues, The web site style iss wonderful, the articles iss truly great : D.
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